Franchise Exhibitions

Are you a franchisor looking for a cost-effective and time-efficient way to expand your network? 

Venture Marketing Group’s (VMG) Franchise Exhibitions are the most established in the industry, and the only events supported by the British Franchise Association (bfa). The events also boast exclusive partnerships with the UK’s leading franchise media.

In addition, VMG’s portfolio of exhibitions, magazines, websites, newsletters and awards provide an up-to-date database of top quality potential franchisees with liquid capital that can be targeted year-round as part of your franchisee recruitment marketing campaign.

Each exhibition is marketed with a big-budget national, local, and trade advertising campaign to ensure franchising is an option considered by those who have recently been made redundant and those looking for a new opportunity after retirement as well as those considering running their own business.

VMG’s campaigns have been enormously successful in bringing in a fresh audience of more mature visitors, who have experience of the corporate world and the drive to run their own business – but who may not have considered franchising in the past.

Pre-event marketing allows visitors to research franchises in advance of the exhibition so they arrive at your stand as qualified investors, prepared with relevant questions and knowledge about your business.

In the current climate it has never been more essential to meet your future franchisees face-to-face to answer any concerns they may have, check they are dedicated to your business and ensure they meet your criteria.

For more information on exhibiting at a bfa-supported exhibition please call the team on +44 (0)20 8394 5207 or email franchise@vmgl.com.